Guides · Gift ideas · Family life
The Schmatzepuffer® Magazine
Clear guides and inspiration on birth, christenings, babies, first names, family life, toys and personalised gift ideas.
- Clear answers without unnecessary detours
- Practical knowledge from our shop, personalisation and everyday customer questions
- We regularly add guides, trends and buying advice
What will you find in the Schmatzepuffer® Magazine?
The magazine brings together guides, gift ideas, baby name inspiration, messages, buying advice and family information. Choose a topic or browse the latest articles.
New & useful
The latest guides from the magazine
The latest articles with a short summary and publication date.
Finding baby & children's clothing more easily – with the Schmatzepuffer Clothing Finder
With Schmatzepuffer's new clothing finder, you'll find baby and children's clothing much faster. Discover reduced clothing, swimwear, sleepwear, and personalized products – many items currently up ...
Baby Shower Gift – Ideas for Grandmas, Colleagues & Friends (2026 Guide)
What's the perfect birth gift? Discover personalized gift ideas with names – for grandmas, colleagues & friends. Based on real experience from thousands of orders since 2011.
These gifts for a newborn are treasured by families for a lifetime.
Some baby gifts disappear after a few months – others last a lifetime. Discover which baby gifts families actually keep and why personalized keepsakes are so special.
Find the right topic quickly
Use the topics to find guides that match your question or occasion.
Birth & baby
Gift ideas, the baby months, newborn essentials and answers about birth.
Christenings
Christening guides, gifts, godparents, planning and personal ideas.
Messages & congratulations
Texts for cards, messages and special occasions.
First names
Baby names, naming trends, meanings and inspiration for choosing a name.
Family & everyday life
Information on parenthood, the baby months, development, travel and family life.
Toys & buying advice
Gift ideas and help choosing products for different occasions and budgets.
Family reports & press
Studies, press releases, data and current trend analyses.
From answers to the right gift idea
If you already know the occasion and what you are looking for, explore the matching gift collections here.
From experience: Our content draws on experience from the online shop, our daily work with personalised products and recurring customer questions.
Frequently asked questions about the magazine
What topics does the Schmatzepuffer® Magazine cover?
We focus on birth, christenings, the baby months, first names, messages, family life, gift ideas, toys and buying advice.
How can I quickly find a suitable guide?
Choose a topic above or use the topic list on this page. The latest articles are at the top of the magazine.
Are there current data and family reports too?
Yes. You can find studies, press releases and trend analyses under Family reports & press.
Where can I find products related to a guide?
The main gift collections are linked on this page. Relevant guides also link to suitable products and collections.
